Is Your Company Culture World Class?
Corporate culture is as much a key driver of a business’ success, as it is of it’s failure. World class organisations are known for strong corporate cultures that are client centric, employee focused, properly attuned to their business environments and adaptable in the face of change. Corporate culture exists in all organisations, whether by thoughtful and careful design or by default, as a result of organic growth. The culture can be described as the shared, embedded, unspoken assumptions that a group holds which implicitly direct them as to how they perceive and respond to the environments in which they operate. Culture incorporates values, goals, attitudes, practices and habits. This means that leadership can deliberately change corporate culture by introducing and cultivating values, goals, attitudes, practices and habits which result in better ways of perceiving and reporting to the business environment.